---
title: "Northwind rebrand · Sanity × Nuxt UI"
description: "A new identity and a block-based marketing site that the in-house team now updates on their own."
canonical_url: "https://sanity-nuxtui.vercel.app/projects/northwind-rebrand"
meta:
  "og:description": "A new identity and a block-based marketing site that the in-house team now updates on their own."
  "og:image": "https://cdn.sanity.io/images/kdwtvkc2/production/5c12dc78fc3c8fcbaee72aeeeb0e7b7d50a3fa47-1600x1067.jpg?fit=crop&w=1200&h=630&auto=format"
  "og:image:alt": "Photo by Joseph Barrientos"
  "og:image:height": "630"
  "og:image:width": "1200"
  "og:title": "Northwind rebrand · Sanity × Nuxt UI"
---

> Index of every page on this site: [llms.txt](https://sanity-nuxtui.vercel.app/llms.txt)

[Projects](https://sanity-nuxtui.vercel.app/projects)·September 1, 2026

# **Northwind rebrand**

A new identity and a block-based marketing site that the in-house team now updates on their own.

![Photo by Joseph Barrientos](https://cdn.sanity.io/images/kdwtvkc2/production/5c12dc78fc3c8fcbaee72aeeeb0e7b7d50a3fa47-1600x1067.jpg?w=2400&h=1600&auto=format)<dl>

<dt>Client</dt>
<dd>**Northwind Traders**</dd>

<dt>Year</dt>
<dd>**2026**</dd>

<dt>Role</dt>
<dd>**Design &amp; development**</dd>

<dt>Website</dt>
<dd><a href="https://example.com">example.com</a></dd>

</dl>

## The brief

Northwind wanted a site their marketing team could change without filing a ticket. Every launch used to take two weeks of developer time.

## What we did

- Workshops to list every section the team had built in the past two years.
- Eleven blocks that cover all of them, each mapped to a Nuxt UI component.
- A training session and the editor guide.

The first campaign page built by the marketing team went live four days after handover.

Tags: [branding](https://sanity-nuxtui.vercel.app/projects?tag=branding) [website](https://sanity-nuxtui.vercel.app/projects?tag=website)

```json
{"@context":"https://schema.org","@graph":[{"@id":"https://sanity-nuxtui.vercel.app/#website","@type":"WebSite","name":"Sanity × Nuxt UI","url":"https://sanity-nuxtui.vercel.app/","publisher":{"@id":"https://sanity-nuxtui.vercel.app/#identity"}},{"@id":"https://sanity-nuxtui.vercel.app/projects/northwind-rebrand#webpage","@type":"WebPage","dateModified":"2026-10-16T00:42:53Z","datePublished":"2026-09-01T09:00:00Z","description":"A new identity and a block-based marketing site that the in-house team now updates on their own.","name":"Northwind rebrand","url":"https://sanity-nuxtui.vercel.app/projects/northwind-rebrand","isPartOf":{"@id":"https://sanity-nuxtui.vercel.app/#website"},"potentialAction":[{"@type":"ReadAction","target":["https://sanity-nuxtui.vercel.app/projects/northwind-rebrand"]}]},{"@id":"https://sanity-nuxtui.vercel.app/#identity","@type":"Organization","name":"Sanity × Nuxt UI","url":"https://sanity-nuxtui.vercel.app"},{"@id":"https://sanity-nuxtui.vercel.app/projects/northwind-rebrand#article","@type":"Article","dateModified":"2026-10-16T00:42:53Z","datePublished":"2026-09-01T09:00:00Z","description":"A new identity and a block-based marketing site that the in-house team now updates on their own.","headline":"Northwind rebrand","inLanguage":"en","thumbnailUrl":"https://cdn.sanity.io/images/kdwtvkc2/production/5c12dc78fc3c8fcbaee72aeeeb0e7b7d50a3fa47-1600x1067.jpg?w=1200&auto=format","author":{"@id":"https://sanity-nuxtui.vercel.app/#identity"},"image":{"@id":"https://sanity-nuxtui.vercel.app/#/schema/image/1"},"isPartOf":{"@id":"https://sanity-nuxtui.vercel.app/projects/northwind-rebrand#webpage"},"mainEntityOfPage":{"@id":"https://sanity-nuxtui.vercel.app/projects/northwind-rebrand#webpage"},"publisher":{"@id":"https://sanity-nuxtui.vercel.app/#identity"}},{"@id":"https://sanity-nuxtui.vercel.app/#/schema/image/1","@type":"ImageObject","contentUrl":"https://cdn.sanity.io/images/kdwtvkc2/production/5c12dc78fc3c8fcbaee72aeeeb0e7b7d50a3fa47-1600x1067.jpg?w=1200&auto=format","inLanguage":"en","url":"https://cdn.sanity.io/images/kdwtvkc2/production/5c12dc78fc3c8fcbaee72aeeeb0e7b7d50a3fa47-1600x1067.jpg?w=1200&auto=format"}]}
```

## Sitemap

See the full [sitemap](https://sanity-nuxtui.vercel.app/sitemap.md) for all pages.
